Executive Programme 2026
IPOL & Ravensbourne
Certificate in Experiential Luxury
London 22-24 July, 2026
Zurich 23-25 September, 2026
Turin 18-20 November, 2026
Become a thought leader and influence the future of luxury.
The luxury market is changing due to global challenges. New retail and branding methods are emerging. Digital technology and social media shape luxury consumption. Clients are craving authenticity and human connection.
Our series of immersive 3-day courses across Europe provides professionals, entrepreneurs and post-graduates with insights and strategies for success in this dynamic and ever changing landscape.
Join a global network of visionary leaders and professionals. Connect with future collaborators and discover new opportunities.
Go beyond theory and gain real-world insights from industry insiders and experts.
Explore the secrets of resonant, human-centred and multisensorial luxury experiences.
What the courses cover
Limited to ten participants, this programme maximises learning and networking opportunities. Designed by leading academics and consultants to be immersive with talks, Q&A’s, workshops, atelier and factory excursions.
You will gain a deeper understanding of:
- The challenges facing the global luxury market.
- How the luxury industry works.
- Strategies for success: in retail, branding, manufacturing and digital technologies.
- Product development.
- AI integration.
- Craftsmanship.
- Supply chains.
- Branding.
- Customer experience.
- Business models of luxury brands and start-ups.
The three modules
The programmes for each city are influenced by local luxury culture, tradition and include innovative industry players with a focus on purveyors of luxury good and services, small workshops with a focus on craftsmanship and global brands – that make its position unique within the global luxury industry. Covering luxury-specific strategies in retail, branding and marketing, design and manufacturing. Modules can be booked individually, or book all three (see below for key dates)
The London Experience
Britain’s rich heritage crafts.
Immerse yourself in the world of high-end British luxury, where exceptional craftsmanship, bespoke service and time-honoured traditions define luxury. You will visit Saville Row tailors and meet with designers and makers, textile manufacturers and visit the famous Wedgwood factory.
The Zurich Experience
Where luxury meets authenticity, resonance & human excellence.
An intimate, multi-sensory behind-the-scenes journey into the world of contemporary luxury. From watchmakers, chocolatiers, maroquiniers, gem experts to producers of cashmere or hypercars, participants will gain exclusive access to visionary entrepreneurs, master artisans, and industry pioneers, uncovering the closely guarded secrets of resonant luxury that distinguish exceptional brands from the ordinary.
The Turin Experience
Where gastronomy, innovation & Italian lifestyle converge.
Discover the unique blend of heritage and modernity that defines luxury in Piedmont. Turin, Italy’s first capital and a hub of creativity and industry, is also the cradle of world-renowned gastronomy, design, and automotive excellence. Participants will explore artisanal food and beverage traditions, meet visionary entrepreneurs and innovators, and gain access to hidden ateliers where Italian craftsmanship thrives. This journey offers a privileged perspective into how authenticity, innovation, and lifestyle interlace to shape the future of experiential luxury.
Download the full brochure for more details
About the organisers
In Pursuit of Luxury (IPOL) is an interdisciplinary platform dedicated to critically exploring the concept of luxury.
Ravensbourne University London is a dynamic institution at the intersection of creativity, business, and technology.
Read More
Ravensbourne University London places research and knowledge exchange at the heart of its culture, building strong partnerships with industry, academia, the public sector and the community. The university delivers collaborative and inclusive projects designed to generate positive societal and economic impacts, while supporting staff, students, graduates and partners in pursuing ambitious research and knowledge exchange. The activities span local, national and international communities and are underpinned by a commitment to innovation and excellence.
The university’s specialisms include immersive and augmented realities, wearable technology, AR and VR for learning, smart cities, big data, new filming and narrative technologies, fashion, branding and manufacturing innovation. Ravensbourne’s research community explores creative technologies across fields such as design, film, architecture, fashion, music and communication. With an international reputation, Ravensbourne undertakes both academic and practice-based work, focusing on new approaches to interactivity, immersive technology and social innovation in the business and creative industries and beyond.
Each module is designed and led by renowned academics and consultants:
Professor Shaun Borstrock is Head of Knowledge Exchange and Research at Ravensbourne University London and a leading authority in luxury, design-led innovation and consumer culture.
Dr. Fabio Duma, Executive Coach (IMD), Principal Consultant & Co-Founder, Bello & Benfatto KlG, Luxury Management Expert & Visiting Professor at Glion Institute of Higher Education, IULM Milano, EHL, and Lucerne University of Applied Sciences and Art.
Read More
Fabio is a “pracademic” and works at the intersection of academia, higher education and business. He is an executive coach (IMD) with an international clientele of creative entrepreneurs, corporate leaders, as well as retail and hospitality professionals in the Luxury, Cultural and Creative Industries. His work has been published in several books and in academic journals, and he is a speaker, facilitator of learning experiences for corporates and a visiting professor at several renowned academic institutions around the world.
Fabio has been a co-founder, president, or member of the (academic) advisory board of several Swiss and international organisations related to the luxury & craft sector, e.g. Orbis Excellentiae, Swiss Arab Network, Fashion Innovation Award, and Swiss Centre for Luxury Research. Through his boutique consultancy Bello & Benfatto KlG, headquartered in Zurich, Switzerland, he acts as a strategic advisor and customer experience consultant to an international clientele.
Luca Mecca is an academic and entrepreneur with an interdisciplinary background, bringing extensive experience across academia and business. His work is defined by a strong commitment to building synergies between universities and industry.
Read More
He teaches Consumer Behaviour at the University of Turin and serves as Visiting Professor at Ravensbourne University London, supporting its industry-oriented vision and global reputation. He holds master’s degrees in Law (2011) and Sociology (2024), as well as a Master’s in Marketing (2013). His career spans international roles, including work in Manchester for a NASDAQ-listed multinational, startup ventures, and entrepreneurial projects in Italy and abroad.
His research focuses on luxury studies, consumer behaviour, and marketing. As Vice President of Confindustria Torino’s Food & Beverage Group and member of the Chamber of Commerce of Turin, he actively connects academia, industry, and institutions.
Programme fee
To maximise the unique learning and networking opportunity for participants, spaces are strictly limited to 10 people per module or city.
Early Bird
Single City Module
Save 5%
Book 1 month before the registration deadline to save.
Cost per module:
£4,200
£3,990
Early Bird
All 3 City Modules
Save 10%
Book before December 31st 2025 to save.
Cost for 3 modules:
£12,600
£11,340
Price Includes: Classes, company visits, networking events, snacks & lunches.
Does Not Include: Travel, accommodation, visa fees, insurance.
If you have any questions at all, please do not hesitate to get in touch with us.
Key dates
London
22-24 July, 2026
Early bird deadline:
22 April, 2026
Registration deadline:
22 May, 2026
Zurich
23-25 September, 2026
Early bird deadline:
23 June, 2026
Registration deadline:
23 July, 2026
Turin
18–20 November, 2026
Early bird deadline:
18 August, 2026
Registration deadline:
18 September, 2026
Please note that, course programme and schedule are subject to change based on speaker availability.
While every effort has been made to schedule in advance, the organisers cannot guarantee the participation of the brands and speakers listed.
All 3 modules packages must be registered before 22nd May, 2026.
Discounts are not cumulative and can amount to a maximum of 10% of the full course fee.
Places are limited to only 10 participants per city. Book early to avoid disappointment.
Exclusive option: Personalised coaching for personal growth & career success
Participants preparing for their next career move or planning to launch their own business have the opportunity to book a 1:1 coaching package with Dr. Fabio Duma (www.fabioduma.com). Fabio is an internationally accredited (ICF, SCA, MRG) executive coach (IMD, HMS) and a trusted sparring partner to private clients, established & aspiring leaders and creative entrepreneurs in the luxury, cultural & creative industries and beyond.
Conditions: The package includes 5 (five) 60-minute online coaching sessions that can be scheduled individually before, during and up to two three months after completion of the last module. Exclusive price for participants of the programme: CHF 1900.
Places are limited to only 10 participants per city.
Book early to avoid disappointment.
If you have any questions at all, please do not hesitate to get in touch.
What will a typical day look like?
- Introduction and welcome coffee
- Reflection session
- Lecture
- Break
- Masterclass or presentation.
- Lunch
- Company or atelier visit
- Workshop
- Networking Drinks
Why take the course
Transform your career in the world’s most fascinating industry
Whether you’re starting or growing your company, pivoting from another field or thinking about your current position. Take the opportunity to redefine your career trajectory in what is an evolving world.
You’ll get exclusive access to boardrooms, ateliers, and exclusive venues that outsiders don’t get to see. This is your chance to see how luxury is created, marketed, and delivered at the highest level.
This is a unique chance to learn from industry insiders and world class academics who’ve shaped the very definition of luxury.
Explore the key factors that shape modern luxury. Learn how to use these insights throughout the value chain.
The course is for you if:
- You want to connect with visionary leaders and like-minded professionals from around the world.
- You want to gain fresh perspectives and form future collaborators, mentors and the key to opportunities that you did not know existed.
- You want a more meaningful career path. In today’s changing world, you might be rethinking your current industry or your position in luxury.
- You’ve studied at the postgraduate level. Now, you seek real-world experience and the opportunity to see behind the scenes of multiple businesses.
- You want the advantages an intensive course in experiential luxury can offer. A certificate from Ravensbourne University and In Pursuit of Luxury would enhance your career.
Secure your seat and join us on this exclusive journey
Our partners
Global experiential luxury certificate
All participants who complete the three day course and their individual task will be awarded a Global Experiential Luxury Certificate issued by Ravensbourne University London.
FAQs
Is travel included?
Travel, accommodation and visas are not included. If you would like to get in touch with agents to help you organise travel and accommodation in your chosen destination, get in touch with us for more details. info@inpursuitofluxury.com
Will I need to organise transport to field trips and excursions?
No this will be arranged by us.
What is the cancellation policy?
Full refund available (less booking fee of £200) before the module registration deadline (see Key Dates). After that no refunds available.
Contact Us
For enquiries about the IPOL & Ravensbourne Executive Programme, please reach out to our team.
IPOL & Ravensbourne
Certificate in Experiential Luxury